Spotted on the side of a bus recently: "New customers are better than old customers because they have that nice new customer smell." Really??? We're told that it can cost six to seven times more to recruit a new customer than to retain a satisfied customer. With an existing customer you can leverage your established... Continue Reading →
We All Need Training
Do you know how to wash your hands? Now, before you complain about bloggers who ask dumb questions, let me rephrase that question slightly: Do you know how to wash your hands properly? Chances are you don't. This issue arose when I found myself getting frustrated by restaurants that piously posted signs in restrooms instructing... Continue Reading →
KM for the Obese Lawyer
Obesity in America is a problem of gigantic proportions. In fact, ABC News reports that "almost two-thirds of adults and almost one-third of children in the United States are overweight or obese." Unfortunately, it's getting worse: ...according to a new study out Monday, the number of overweight people in the U.S. will grow to almost 42... Continue Reading →
What Clients Want
What are the key factors that lead to a successful long-term relationship between corporate clients and their outside counsel? LexisNexis Martindale-Hubbell (in association with The Global Legal Post) have just released a report of a 2012 survey of in-house counsel in Western Europe that seeks to answer that question. The report examines the following issues: Selection... Continue Reading →