Are you ready to walk away from your major line of business? If not, you may be turning away a new, more profitable line of business. Or, you may find you're soon out of business altogether. Not convinced? Well then, spend a little while with Xerox. When you hear the word Xerox, you tend to... Continue Reading →
Mardi Gras Floats for Dummies
Apparently almost anything can be downsized, including a traditional New Orleans Mardi Gras parade float. Thanks to "Mardi Gras Floats for Dummies," you can find directions on how to scale down your ambitions from a typical float (which can exceed 50 feet in length) to a Radio Flyer wagon or even a shoebox. The instructions... Continue Reading →
Making Client Dreams Come True
Seth Godin recently wrote about Derek Sivers (founder of CDBaby), who built his company with one thought in mind: "What could I build that would be like a dream come true for independent musicians?" The post ends with the following provocative statements: If your business is a dream come true for customers, you win. Game... Continue Reading →
Maximize the Chances of a Web 2.0 Success
Do you sometimes get the feeling that there's a little "irrational exuberance" surrounding Web 2.0? If so, you're in good company. The McKinsey Quarterly has released a new report, Six ways to make Web 2.0 work, which takes an honest look at the results of a survey they conducted of early adopters of Web 2.0... Continue Reading →
Risk and Opportunity: The Web 2.0 Challenge
How do we keep fear of risk from blinding us to opportunity? That was the provocative question that pulled me up short midway through a slide deck Andy Piper prepared a few years ago to describe the use of social media at IBM. I've found myself thinking about this question a great deal lately in... Continue Reading →
Tales From LegalTech: Five Things Every Legal Practice Should Know About Web 2.0
Lee Bryant and I led a jam-packed session at LegalTech 2009 on the Five Things Every Legal Practice Should Know About Web 2.0. Lee has written a terrific post on his blog about our session. In addition, he kindly uploaded our slide deck to SlideShare: LegalTech09: 5 Things Every Practice Should Know About Web... Continue Reading →
Social Media and the Bridge to Nowhere
Sarah Palin's campaign to be vice-president brought a new expression into our political vocabulary: " the bridge to nowhere." Now, as we wait with bated breath for the new stimulus package to jump start the economy, there is a legitimate concern that our hard-earned tax dollars will be taken by politicians (of all political persuasions)... Continue Reading →
Control Freaks Need Not Apply
If you're a control freak, you might want to think twice about a career in social media. After all, some of the most successful social networks have flourished precisely because the control freaks got out of the way and, in their own words, let the lunatics run the asylum. Ceding control to the participants is... Continue Reading →
Will They Miss You When You’re Gone?
At a recent gathering of senior law firm knowledge management experts, an attendee asked two provocative questions: If all the knowledge management personnel in your firm were to fall off the face of the earth today, would it result in a decline in firm profits? And, if what we are doing does not have an... Continue Reading →
Tales from LegalTech: Emerging from the Wringer
LegalTech 2009 is over and we're exhausted. There's something absolutely draining about all those inputs, all those people talking at you, and all those little plastic toys. It's enough to make even extroverts like me run screaming from the conference hotel. It will, undoubtedly, take us a few days to process what we saw and... Continue Reading →