SharePoint Collaboration Across Your Team. Panelists: Meredith L. Williams (Director of Knowledge Mangement at Baker, Donelson) and Steve Fletcher (Chief Information Officer at Parker Poe).
[These are my notes from LegalTech NY 2011. Since I’m publishing them as soon as possible after the end of a session, they may contain the occasional typographical or grammatical error. Please excuse those. To the extent I’ve made any editorial comments, I’ve shown those in brackets.]
- Agenda — Best practices for leveraging SharePoint across your firm; serving clients and adding firm value; what they’ve learned NOT to do; design and development option.
- Using SharePoint for Practice & Industry Teams — Baker Donelson is using SharePoint 2007, but are moving to SP 2010. They have 30 practice & industry teams. Each team appoints knowledge management lawyers who assist with KM projects, including maintaining the resources for the SharePoint site. (Each team has a SharePoint site. The sites are different, depending on the needs of the relevant team.) The sites provide acess to a bank of standard form documents, sample work product search (via West KM), sample clause & defined term search, and practice guides.
- Cross-Department & Practice Group Teams — While not every Parker Poe practice group was interested in building and maintaining an SP site, several teams have found SP sites to be powerful tools. (Teams are multidisciplinary groups focused on a particular issue (e.g., health care reform, green buildings, etc.)
- Efficiency Tools — Baker Donelson uses Deal Builder/ Contract Express to put together document drafting packages, They have also created expertise location tools that allow lawyers to identify their own expertise and locate other experts. They also have created a training platform that provides training materials (including podcasts, slides, case law, practice guides, additional resources) to lawyers within the firm and direct to clients. These materials are created and maintained by the lawyers themselves.
- Staffing — Baker Donelson does not have a large dedicated SP staff. Instead, the small KM group teams with the three web developers in the It department to create materials that can be maintained by the lawyers themselves. One of these web developers is entirely dedicated to creating and maintaining key SP workflow. Parker Poe’s SP deployment was their first experience of portala. To begin, they created a cross-department team to create and the SP site. This team included IT, Marketing and the Library. Marketing helped with the look and feel and planned the formal launch of the portal. They worked with XMLaw to plan and carry out the initial deployment. Parker Poe now has a dedicated SP administrator
- Information Governance — the Baker Donelson KM team is responsible for governance. All materials are housed in their original silos to ensure security, ethical walls, and accessibility for legal holds.
- Client-Facing Sites — Parker Poe started with their Resort Hospitality team site. The site includes tips for clients, info on new Portal resources, industry news and events, information on new client matters, they included links to 10, 000 documents in an iManage folder. Once they heard that lawyers in the team were showing it to clients and getting rave reviews, they created a related client-facing site that provides information on a location-specific basis. For example, a location-specific site includes information on local resources, weather, news, legislation, local contacts, documents relating to that location. They gave HubbardOne XMLaw OneView Extranet 60 days to create the client-facing site.
- Client-Team Sites — Baker Donelson has automated workflow whereby the moment a new matter is opened, that triggers the creation of an internal SP site that includes every piece of information they have relating to the client and matter. Sample content: client contact information (drawn from Interaction), working with Monitor Suite; they provide a live feed of public information showing the practice trends of that client. The client-facing view of the client service team site shows: a real-time view of the matter calendar; information on external experts involved in the case; Baker Donelson created a litigation hold management system for the client and mapped the client’s data workflow (each node on the map is linked to a wiki that is populated by Baker Donelson lawyers, thereby creating transparency into matter documents).
- Management Dashboard — Baker Donelson has created a dashboard to provide an overview on top clients and top prospective clients.
- Legal Project Management — Baker Donelson is using their SP portal to help run their LPM effort. They have a project management office to run their administrative projects AND a Legal Project Management Office that helps manage legal matter. They created a template that helps generate a project site that integrates models, samples, budget information (including actuals) using the Budget Manager tool,
- External Toolkits — Baker Donelson has created toolkits for clients: Board of Directors toolkit, IPO toolkit. Among the resources, they provide access to model and sample documents, as well detailed legislative resources. Many of the resources are populated by wikis maintained directly by lawyers within the firm. These are built in basic SP (like the internal sites) and are sold to clients on a subscription basis.
- Lessons Learned — Assemble the right cross-departmental team to plan, deploy and maintain the portal; create diverse test groups and use them; test before release and then test again; don’t force adoption — pull them in with relevant information that’s quick and easy to find; identify your authoritative source of data (e.g., Active Directory) and make sure the data is clean and reliable; make sure the content is refreshed frequently — especially on the home page; start with critical low-hanging fruit to drive traffic and usage (e.g., HR data and financial data)
- Design & Development — interview users and create pilot groups to guide the design process. They in turn will become portal advocates. Many users are now looking for more personalized interfaces — this presents new design challenges. It is also a departure from the cookie cutter SP sites many firms provided before.
- Metrics — Be sure to monitor everything down to individual links. It’s important to know what is being used, when it is used and by whom.