No man is an island. And no single person can do everything that needs to be done to meet client needs. So why do so many of us operate at work like islands within an archipelago?
To be fair, not everyone is misanthropic. Some work in solitary fashion because they have not yet developed the necessary network within their organization to get things done in a way that leverages all the assets of that organization. Meanwhile, others work by themselves because they have not been given (or have not learned to use) the latest tools that facilitate collaboration. Others may work largely on their own because their organization does not have a culture that fosters information sharing.
No matter what the cause of this lonely approach, it is useful to consider the alternative. While the video below is admittedly a marketing piece, it does provide a graphic example of the type of efficiency that is possible when you have the tools and culture to connect people and share information effectively:
httpv://youtu.be/wkP49rBrq68
Now, because I can’t help myself, I have to ask you this: do you know of a law firm that operates like this? If not, please tell me how your law firm would handle “The Ask” if your client needed something done quickly? How many emails and phone calls over what length of time would it take? How does your organization’s approach compare to the approach in the video? And, please be honest — which approach do you prefer?
If you think this is all too much like science fiction and isn’t appropriate for your organization, don’t be misled. It could be the future for all of us. In fact, some lucky organizations may already be enjoying it today. Don’t you wish you could too?
[hat tip to John Tropea for sharing this video.]
[Photo Credit: Joan Campderros-i-Canas]